Structure and Soul Podcast
The Summer Series: Booked, Visible & Unbothered Pt. 2
The Savvy Shift Summer Series: How to Be Booked, Visible & Unbothered This Summer
Feeling invisible on your timeline, exhausted by content, or unsure how to stay top of mind while you take a break this summer?
You don’t need more content — you need a Savvy Shift.
This 3-part series is designed for founders, coaches, and service pros who are ready to attract premium clients without burning out, hustling harder, or ghosting their own business.
Inside this series, we’ll help you reset your message, reclaim your energy, and build a visibility plan that works while you have fun this summer.
EPISODE 1: You Don’t Need More Content — You Want a Message That Moves
Most women aren’t inconsistent — they’re hiding in plain sight. You’ve grown, but your message hasn’t. This episode breaks down why brilliant women are ghosting their timelines, and how to shift from idea overload to demand-building clarity.
You’ll Discover:
Why your timeline feels off — even when you're “showing up”
The difference between content and messaging
The Savvy Shift Messaging Filter to help you post with confidence
1 easy prompt to realign your summer content this week
EPISODE 2: The Energy Audit — Why Your Content Feels So Exhausting
You’re not burned out because you’re not working hard — you’re burned out because you’re working on the wrong visibility model. In this episode, we break down how to audit your content strategy and reclaim your energy (and your ROI).
You’ll Discover:
The difference between performing vs. positioning
Why quiet confidence > constant content
3 signs your strategy is draining your ROI
A quick energy audit to take immediate action
EPISODE 3: How to Stay Top of Mind While You’re Off the Grid
You don’t need to post daily to stay visible — you do need a strategy. This episode is all about building a ripple-effect content plan that carries your authority, even while you’re on vacation mode.
You’ll Discover:
The “Visibility Ripple Effect” and how to activate it
What premium clients, partners & decision-makers are actually watching for
How to repurpose authority content and give it a summer vibe
How to align your visibility with the SAVVY Framework
About the Host: Shanel Evans is a business strategist and marketing consultant, working with founder-led organizations to attract premium clients and contracts through social media strategies that creates connections and conversions. Known for her "pink pen" moments, Shanel offers feedback that helps entrepreneurs course-correct while staying true to their goals, delivered with love.
Where to Find Us:
Host Website: www.shanelevans.com
Apply to be a Guest: www.structureandsoulpodcast.com
LinkedIn: Shanel Evans
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