More Than A Title Media

More Than A Title:: How Culture Really Moves Markets | Khalil El-Amin
EPISODE 30 • SEASON 7 01:52:19
  • April 17, 2026
  • 02:05 PM
  • Jarrett Thomas
Today on More Than A Title, we’re tapping into something deeper than trends—we’re talking culture. I’m joined by Khalil El-Amin, Co-founder and Chief Revenue Officer of Nichefire, an AI-powered platform helping major brands like Walmart, Kraft Heinz, and Nestlé stop reacting to trends and start understanding what actually drives them. And trust me, this conversation is different. We get into the real difference between trends and culture—and why most people, and even companies, are getting it wrong. Khalil breaks down how culture is built on beliefs, behaviors, and environments, and how if you can read that early, you’re not just keeping up—you’re ahead of the game. This is a conversation for creators, entrepreneurs, and anyone who wants to stop chasing what’s hot and start understanding what actually moves people. Because once you understand culture, you move different
All audio, artwork, episode descriptions and notes are property of Jarrett Thomas, for More Than A Title Media, and published with permission by ALIVE Podcast Network.
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