WHERE’S THE FUNDING?

I Am the Big Deal: Fundraising and Entrepreneurship Lesson Learned with Kadion Preston S6 Ep. 4

If you are an immigrant like me, do you ever close your eyes and dream of some of your favorite foods from your home country? Caribbshopper turned that dream into a reality for people in the Caribbean diaspora when it launched in 2021. Listen to this episode to hear the Caribshopper founder’s fundraising and entrepreneurship journey and what motivated him to start Caribshopper. Oh, and check out the discount code below to get a 23% off of your next cart of purchases from Caribshopper.

In this episode I speak with the CEO and Co-Founder of Caribshopper, Kadion Preston.   

Caribshopper is the largest e-commerce marketplace for authentic Caribbean-made products, where Caribbean diaspora communities in North America can connect with a  taste of home. 

Since its launch in January 2021, Caribshopper has shipped over 28,795 products to 48 states in the US, as well as Quebec and Ontario in Canada. The platform proudly features over 7000 SKUs from 650+ brands representing both Jamaica and Trinidad with more countries to be added soon.

In this episode you’ll learn:

• Why Kadion and his brother started Caribshopper
• How he went from idea to launch
• The 3 most important lessons he’s learned during his fundraising and entrepreneurship journey ; and
• How he plans to adjust his fundraising strategy based on what he’s learned so far and the current funding climate.

Lessons Learned From Kadion’s Fundraising Journey

1. The deal is never done until the money is in your account!
2. I was fundraising incorrectly.  It started with me changing my mindset to understand that I have something that you [the investor] want. It's not the other way around and I think every entrepreneur really needs to understand that.
3. You entrepreneurs are the big deal with the idea that is going to make investors money. You are not asking for funds, you are presenting investors with an opportunity for your company to make them money. 

Use this code WTF23 to get a 23% discount on your order. Act now! The discount is only good the month this episode airs.

Learn more about Kadion here: 

Linkedin: https://www.linkedin.com/in/kadion-preston-88777aa/

Twitter: https://twitter.com/kadion_preston?lang=en

Learn more about Caribshopper here: https://caribshopper.com/

To my listeners, I hope you enjoyed this episode. Don’t keep good content to yourself. If you enjoyed this episode, let me know by rating, reviewing, and sharing this episode with others. 

Subscribe to the podcast at its home on the ALIVE Podcast Network, here https://wheres-the-funding.onpodium.com/ and here https://bit.ly/wheresthefundingpodcast. Follow the podcast on your favorite podcast streaming platforms like Apple Podcasts, Google Play, Spotify, and more to get notified when new episodes drop.

To be a guest or sponsor the podcast, email whereisthefunding@gmail.com. 

Follow the podcast on Instagram at whereisthefunding_podcast and follow me, your host Michelle J. McKenzie and the show page on LinkedIn. 

Join me next Friday for another episode.