Dynamic Decisions Podcast

Dynamic Customer Engagement with Carol Marshall, COO at ActivEngage
What if the key to winning in the automotive industry isn’t just about selling cars—but about mastering the art of human connection?
In this riveting episode of the Dynamic Decisions Podcast, host Teasha Cable sits down with Carol Marshall, COO of ActivEngage, to unravel the secrets of customer engagement, trust-building, and strategic decision-making in the fast-paced automotive world.
From overcoming fear and mistrust to leveraging AI without losing the human touch, Carol shares game-changing insights on:
How to measure success beyond short-term metrics
The surprising role of emotional intelligence in operational strategies
Why steady leadership trumps reactive decision-making in times of uncertainty
Whether you're in automotive, tech, or any customer-driven industry, this episode is packed with actionable lessons on communication, innovation, and the delicate balance between data and humanity.
Ready to rethink how you engage customers and lead teams? Press play and join the conversation.
#CustomerEngagement
#Leadership
#DecisionMaking
#AI
#Trust
#Innovation
#AutomotiveIndustry
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